2024年移动经济报告（英）.docx

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1、GSMATheMobNeEconomy2024G三MATheGSMAisglobalorganisationunifyingthemobileecosystemtodiscover,developanddeliverinnovationfoundationaltopositivebusinessenvironmentsandsocietalchange.Ourvisionistounlockthefullpowerofconnectivitysothatpeople,industryandsocietythrive.Representingmobileoperatorsandorganisat

2、ionsacrossthemobileecosystemandadjacentindustries,theGSMAdeliversforitsmembersacrossthreebroadpillars:ConnectivityforGood,IndustryServicesandSolutions,andOutreach.Thisactivityincludesadvancingpolicy,tacklingtodaysbiggestsocietalchallenges,underpinningthetechnologyandinteroperabilitythatmakemobilewor

3、k,andprovidingtheworldslargestplatformtoconvenethemobileecosystemattheMWCandM360seriesofevents.WFollowtheGSMAonTwitter:GSMAGSMAIntelligenceGSMAIntelligenceisthedefinitivesourceofglobalmobileoperatordata,analysisandforecasts,andpublisherofauthoritativeindustryreportsandresearch.Ourdatacoverseveryoper

4、atorgroup,networkandMVNOineverycountryworldwide-fromAfghanistantoZimbabwe.Itisthemostaccurateandcompletesetofindustrymetricsavailable,comprisingtensofmillionsofindividualdatapoints,updateddaily.GSMAIntelligenceisreliedonbyleadingoperators,vendors,regulators,financialinstitutionsandthird-partyindustr

5、yplayers,tosupportstrategicdecision-makingandlong-terminvestmentplanning.Thedataisusedasanindustryreferencepointandisfrequentlycitedbythemediaandbytheindustryitself.Ourteamofanalystsandexpertsproduceregularthought-leadingresearchreportsacrossarangeofindustrytopics.infoContentsExecutivesummary21. The

6、mobileindustryinnumbers102. Mobileindustrytrends212.1 5G:5Gstandaloneand5G-Advancedcomeintofocus2222NetworkAPIs:themobileecosystemralliestosupport5G25monetisation2.3 Satellite:emergingsolutionsandpartnershipsreshapethe27connectivitylandscape2.4 Digitalconsumer:eSIMadoptionshouldaccelerateasnew31serv

7、iceslaunch2.5 GenerativeAl:operatorstakestepstorealisebenefits333. Mobileindustryimpact363.1 Themobileidustry,simpactontheSDGs3732Empoweringwomenmicro-entrepreneursthroughmobile424. Mobileindustryenablers44G三MAExecutivesummaryTransforminglivesthroughmobileconnectivityMobileconnectivityremainspivotal

8、indrivingdigitalinnovation.Itempowersindividualsandenterpriseswithawidearrayoftransformativetechnologieswhilealsoaidinggovernmentsindeliveringpositivesocietalimpacts.Bytheendof2023,5.6billionpeople(69%oftheglobalpopulation)subscribedtoamobileservice,representinganincreaseof1.6billionpeoplesince2015.

9、Growthinmobileinternetpenetrationhasbeenevenfaster.Attheendof2023,58%oftheworldspopulationusedmobileinternet,equatingto4.7billionusers-anincreaseof2.1billionsince2015.However,theusagegapremains:3billionpeopleliveinareascoveredbymobilebroadbandnetworksbutdonotusemobileinternet.Addressingtheusagegapis

10、crucialtoclosingthedigitaldivide,therebyunlockingthebenefitsoflife-enhancingapplicationsbeyondcommunication,includingdigitalfinance,healthandcleanenergy.Theimpactofmobileconnectivityisevidencedbyitscontributiontotheeconomy.In2023,mobiletechnologiesandservicesgenerated5.4%ofglobalGDP,acontributiontha

11、tamountedto$5.7trillionofeconomicvalueadded,andsupportedaround35millionjobs.Keytrendsshapingthemobileecosystem5Gstandaloneand5G-AdvancedarethenextphaseThemobileindustryisincreasinglymovingtothe5Gstandalone(SA)and5G-Advancedstandardstounlockinnovative5Gusecasesandcreatenewrevenuestreams.AsofJanuary20

12、24,47operatorsofferedcommercial5GservicesonSAnetworks,whilemorethanhalfofoperatorsexpecttodeploy5G-AdvancedwithinayearQ什estandardsarereleased.Increased5GSAand5G-Advancedactivitiesin2024willkickstartanewroundof5Ginvestmentespeciallyinpioneermarkets.Thishasthepotentialtoopenupawealthofopportunitiestoe

13、nableenhancedfunctionalityandusecasesfortheenterprisemarket.NetworkAPIinitiativesgaintractionAlthoughithasbeenpossibletoexposenetworkAPIsforawhile,operatorshavestruggledtoadoptastandardisedapproachthatachievesscale.However,recenteffortsbythemobileindustrytodevelopacommonsetofnetworkAPIshaveprovidedn

14、ewmomentumtooperatorinitiatives.TheultimategoalofnetworkAPIexposureistobe甘ermonetisenetworkassetsandcapabilities.Whileworkingwithexternaldeveloperteamstoachievethisgoalreceivesthemost。甘ention,theexposureofnetworkcapabilitiesviaAPIsshouldalsoassistinternalteamsW计hinoperatorsincreatingnewservices.Asof

15、January2024,47operatorsofferedcommercial5GservicesonSAnetworks,whilemorethanhalfofoperatorsexpecttodeploySG-AdvancedwithinayearCIfterstandardsarereleasedTelco-satellitepartnershipssetfortake-offTelecomsnetworkshavedrivenvoiceanddataconnectivitytocurrentlevels(over4.7billionmobileinternetsubscriberstoday).Satellitesandothernon-terrestrialnetworks(NTNs)havealsobeenprovidingconnectivitybutatamuchlowerscale.However,advancesinvarioussatelliteandNTNsolutionshaveresultedinperformanceimprovements,lowerdeploymentcostsandmorecommerciallyviablebusinessmodels,rais